It’s Time For McDonald’s To Drink Starbucks’ Latte

Starbucks and McDonalds are in different businesses. In marketing theory, that is.
Starbucks is known for its coffee and lattes, McDonald’s is known for its hamburgers and fries.
But there are overlaps. In practice, that is.
Starbucks is also selling all sorts of breakfast and lunch items together with coffee and Lattes. McDonald’s is also selling coffee and Lattes in its McCafes, which are usually side by side with traditional McDonald’s stores. Better and less expensive Lattes, in my opinion.
For example, here are comparative Cappuccino And Latte Prices in Westbahnhof, Vienna, Austria


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s